AMANAH to launch Project Amanah in June

AMANAH set to implement a strategy plan named Project AMANAH (Pro Amanah) by the end of June, said AMANAH deputy president Senator Datuk Seri Dr Mujahid Yusof Rawa.

“Project AMANAH outlines our plans up to 2026, focusing on AMANAH’s position and status by then. It considers whether AMANAH can compete in the new political landscape, the evolving makeup of politics, voter trends, the national economic situation, and global political developments,” he said.

Dr Mujahid claimed that these factors shape their strategic backdrop, and helped them determine how AMANAH can leap forward.

He also said that Project AMANAH aims to set the party’s direction—not a new direction, but a continuation—allowing it to progress significantly and make a ‘giant leap’ forward.

“We have identified four main thrusts to build AMANAH’s future.

“First, we need shared values among all party members, including both leaders and grassroots. AMANAH is guided by value-based politics, emphasising Islam as a blessing for all.

“This value must be embraced by all members through programs that enhance these principles,” Dr Mujahid said.

He also said their goal is to unify all party members and leaders under one value.

“This is crucial to prevent internal conflicts as we grow. Shared values are essential,” he said.

He said they will implement programs to build these values.

“Secondly, we focus on strengthening the party organisation. Without a strong party, we can’t go far.

“This includes all systems within our organisation, such as attendance, administration, relationships between branches and headquarters, handling branches and bureaus, and election preparations. This thrust is vital for AMANAH’s bright future.

“Thirdly, we aim to make AMANAH a part of the community. This means AMANAH must be present in every aspect of society, including welfare, political movements, and political debates involving our representatives.

“People will see AMANAH as a product that brings benefits through our community programs,” he said.

“Finally, the fourth thrust is to position AMANAH within national politics.

“The first three thrusts lead us to this peak: positioning ourselves in the new political landscape. We want to be recognized for our strength, not just as a splinter or small party, but as a major party with significant influence in shaping national policies.

“I believe these four thrusts will propel AMANAH forward with meticulous planning,” he said.

“Each thrust has its programs and target groups.

“We started this strategy in early 2024, and after several internal workshops, we have a comprehensive plan involving all parties.

“We plan to launch Pro AMANAH as our strategic platform by June,” he said.

He said they will provide updates on the matter from time to time.

He claimed that this significant political process involves lengthy planning, workshops, reports, and reviews, culminating in a documented strategy.

“All AMANAH members and leaders will focus on this, rather than on unproductive matters.

“This is where we stand today, hoping to become a party accepted by the public and contributing to value-based politics,” he said.

He said they aim for Project AMANAH to achieve its goals within 2-3 years, around 2026-2027.

“I am confident that with focus and dedicated leadership, we can achieve short-term results.

“Of course, we also have medium and long-term goals.

When asked if this project is AMANAH’s effort to see results in the next general election, he said yes.

“In terms of strengthening the organisation, we have specific targets, such as establishing a branch in each voting district,” he said.

For example, in Kuala Kubu Baharu if there are 17 voting districts, we need 17 branches there, he said.

“This is the minimum. If AMANAH can establish three or four branches in a single district, it will reflect our strength,” he said.

From these branches they will plan their election activities Dr. Mujahid said.

He also mentioned that they need to have branches in place before the election.

He added that they also aim to strengthen the organisation.

For example, some states and areas still don’t have a Pemuda, he said.

He added that their goal is to establish these wings, including Angkatan Wanita Amanah Negara (AWAN), in places where they are currently absent.

AMANAH currently has eight MPs and three senators in the legislative.

In the cabinet they have two ministers, two deputies.